Violence prevention

CLASSCOD: R—Professional, Administrative and Management Support Services OFFADD: Department of Health and Human Services, Program Support = Center, Division of Acquisition Management, Parklawn Building Room = 5-101 5600, Fishers Lane, Rockville, MD, 20857

SUBJECT: R—VIOLENCE PREVENTION MEDIA PROJECT

SOL 01M008755

DUE 071701

POC Marisha Foreman, Contract Specialist, Phone 301-443-6762, Fax 301-443-2761, Email mforeman@psc.gov mailto:mforeman@psc.gov

DESC: The Substance Abuse and Mental Health Services Administration (SAMHSA), Center for Mental Health Services (CMHS) through the Program Support Center is soliciting bids to award a fourteen (14) month simplified acquisition for a Violence Prevention Media Project. The = CMHS will conduct an outreach initiative in collaboration with the entertainment industry. The purpose of the initiative is to educate = the entertainment industry about the importance of promoting accurate = and effective youth violence prevention messages. The campaign shall = begin with a kick-off event in Washington D.C. to recognize a person or = a production company who has already produced one or more programs = (plays, movies, or television shows) appropriately communicating youth = violence prevention messages and who can serve as a role model within = the entertainment industry. During the event, the person or production company selected will share what they have learned about successful strategies to incorporate appropriate messages in their programs with the audience. The Contractor shall develop a resource packet of materials on youth violence prevention and tips for communicating effective messages based upon CMHS research. These packets shall be distributed during a series of briefings CMHS will conduct following = the recognition event for directors, producers, writers, and actors in = Los Angeles and in New York City. During the briefings, participants = shall have an opportunity to discuss specific strategies to incorporate violence prevention messages into their programming. Following the briefings, the Contractor shall report on television shows, movies, or plays that addressed youth violence prevention issues as a result of = the CMHS briefings. Offerors must submit a written request for = solicitation number 01M008755 to: HHS/PSC, Attn: Marisha Foreman, = Parklawn Building,Room 5-95, 5600 Fishers Lane, Rockville, MD 20857. = Request may be requested via facsimile on (301) 443-8488 or (301) = 443-2761, or sent via email to: mforeman@psc.gov <mailto:mforeman@psc.gov>. This is a 100% small = business set-aside. The anticipated release date is July 17, 2001.