Osborn retired, but not from scholarship
It can be said that a scholar never retires, because that individual
never stops thinking. But, some scholars retire more than others. Michael Osborn may have
retired from his teaching position at the University of Memphis, but he is as busy as ever
as a scholar.
Osborn is the leading proponent of the study of metaphor in the
communication discipline. To hear him tell it, however, he sort of fell into the topic.
While a doctoral student at the University of Florida, he took a seminar from the
semi-retired Charles Morris, the founder of semiotics. Osborn, who had been an English
major in his undergraduate days, decided to write a seminar paper on metaphor for Morris,
using the rhetorical theories of I. A. Richards and semiotics, while grounding the
presentation in the behavioral approach to communication that was beginning to come into
favor. Morris reacted in a very excited manner to Osborns paper and agreed to direct
his dissertation.
Douglas Ehninger, who was soon to move to Iowa from Florida, was also
excited about Osborns work and offered to co-author an article on the topic.
Ehninger was editor of Speech Monographs at the time and published the piece in
the August 1962 issue of that journal. In those days, the August issue of Speech
Monographs was devoted to an annual bibliography of scholarship, a listing of
doctoral dissertations, and a listing of masters theses, so the article was included
in an issue that was heavily read.
Osborns work on metaphor continued in a controversial direction
when he began to focus on archetypal metaphor and how it functions as an anchor in
rhetoric. Detractors argued that the meaning of metaphors changed with the situation, but
Osborn still insists that archetypal metaphors are "symbols which can be used very
effectively within culture, but there is a continuity of meaning which is also interesting
for the study of rhetoric."
Perhaps Osborns work crystallized in his article, "Rhetorical
Depiction," which was published in Simons and Aghazarians 1986 volume, Form,
Genre, and the Study of Political Discourse. In that article, Osborn attempted to
integrate his work into a functional framework that could be used for the analysis of
public discourse; Osborn called it "a movement away from the technical." The
article succeeded in placing Osborns work into the mainstream of the discipline, and
this past year he was awarded the Charles Woolbert Award for that article. The Woolbert
Award is given annually to an article that is ten to fifteen years old and has
demonstrated to have been influential for scholarship that followed. In other words, it
"stood the test of time."
Since retirement, the Osborns have been able to travel and accept
visiting teaching positions, but research and writing is still a big part of their daily
lives. Along the way, Michael and Suzanne Osborn have written one of the best-selling
basic texts in the field, and they continue to update and field-test it. The Osborns are
proud that reviewers of the book have written things such as, "this book takes
students seriously and takes its subject matter seriously," and Michael delights in
the fact that he can still generate controversy by suggesting that mythos is a
fourth form of rhetorical proof, right up there with ethos, pathos, and logos.
While retirement can bring needed opportunities for rest and relaxation
it can also bring scholarly isolation, especially when you live in the hills of Tennessee
between Nashville and Memphis. Osborn finds that his scholarly connections can come
through the mail, fax, and the Internet; he is asked to read and comment on enough
scholarship that he feels he is "becoming a professor for the field." There are
opportunities to visit the Memphis campus, such as on March 25, where Osborn will
inaugurate a lecture series in his honor. And, he has come to appreciate that he is
married not just to a wonderful woman but to a woman who is an intellectual and scholarly
companion as well. "If it werent for Susie, all would be impossible,"
Osborn says. We should all be so lucky.