Female students rate female instructors more positively than male faculty
Student evaluations of instruction are based on a number of communication- related
factors: clothing, oral style, and nonverbal factors such as how close the instructor
stands to the students. A team of researchers at the University of Santa Clara decided to
examine how students stereotypes of gender roles affected how they evaluated their
instructors. The research team was headed by Christine M. Bachen, an assistant professor
in the communication department, Moira M. McLoughlin, also an assistant professor but now
deceased, and Sara S. Garcia, an associate professor in the Division of Counseling
Psychology and Education. Their report appears in the July 1999 issue of Communication
Education.
The researchers asked students to rate the typical male professor and the typical
female professor on a set of adjectives that would characterize that instructors
classroom behavior. The students were also asked to write comments about the differences
between male and female professors at their institution.
Statistical analysis reduced the adjectives to five dimensions: caring/expressive;
professional/ challenging; interactive; organized; and easy-going. Students rated female
faculty higher on each of these dimensions than they did male faculty, but closer
examination of the data showed that most of these differences were due to the fact that
female students rated female faculty in a more positive manner, while male students tended
to rate male and female faculty about equally.
In responding to the invitation to write comments, most students tended to focus on the
positive and negative qualities of female faculty. Both male and female students commented
on female facultys ability to bring a caring and expressive style to the classroom
and how, for the most part, that style enhanced student perceptions that they were
learning. Writing about the professional/ challenging dimension, many female students in
particular commented on how female faculty were able to promote identification and use a
nurturing style but still find ways of challenging students from within that style. Male
students tended to see a nurturing female faculty style as weak and not professional,
however.
The researchers concluded that female students identification with female faculty
is strong and probably constitutes a measure of educational success for those students.
Male students do not rate female faculty differently than male faculty, but their
qualitative comments indicated that males were more comfortable with female faculty when
they seemed to be adapting to more of a male style in the classroom.
Bachen, C. M., McLoughlin, M. M., & Garcia, S. S. (1999). Assessing the role of
gender in college students evaluations of faculty. Communication Education,
48, 193-210.