NCA Short Courses

Registrants must pre-register for Short Courses.  The fee for each Short Course is $45.

For any questions regarding the Short Courses, contact Sarah Kincaid.

THURSDAY

SC 1 --          Teaching The College Course In Communication Theory

SC 3 --          Communication Across The Curriculum: Building, Sustaining, And Assessing A Quality Program

SC 4 --          Teaching Small Group Communication In The College Classroom And The Corporate Setting

SC 5 --          Teaching The College Course In Intercultural Communication

SC 6 --          Teaching A Course Or Unit On Sex, Love, And Romance In The Mass Media: Analysis And Criticism Of Unrealistic Portrayals And Their Influence

SC 7 --          Using Case Studies As Teaching Tool In Public Relations Courses

SC 8 --          Teaching Online Public Speaking: From Development To Delivery

FRIDAY

SC 9 --          Building And Using An Online Resource Center For Teaching Organizational Communication

SC 10 --      Teaching The College Course In The Rhetoric Of The 1960s

SC 11 --      Teaching Communication Courses With Feature Films

SC 12 --      Putting Organizational Culture To Work: Teaching The College Course In Organizational Culture

SC 13 --      Teaching The College Course In Mediation

SC 14 --      Teaching Difference Matters

SC 15 --      Using Alumni Surveys For Assessment

SC 16 --      Moving Forward/Looking Back: Incorporating Rhetorical Theory Into Public Relations Courses

SATURDAY

SC 17 --      Back To The Future: An Exploration Of Public Communication Pedagogy, Past And Present, With Inventive Applications For The Future

SC 18 --      Teaching The College Course In Interpersonal Communication

SC 19 --      Teaching Rhetorical Criticism And Theory At The Introductory Level

SC 20 --      Conquer Speech Anxiety: Design A Module Or Workshop That Works

SC 21 --      Teaching The Introductory Communication Theory Course

SC 22 --      Looking Back At Successful Forensics Tournament Operations To Move Forward With More Competition Opportunities

SC 23 --      Teaching The College Course In Computer-Mediated Communication

SC 24 --      Directing The Communication Internship Program

SC 25 --      Teaching The Persuasion, Compliance Gaining, And/Or Social Influence Course At The University Level

SC 26 -- Teaching the College Course in CMC: Online Social Interaction in International and Intercultural Contexts

SC 27 -- Teaching Language, Language Use, Language Theory, and Performance Skills in the Public Speaking Classroom

THURSDAY

SHORT COURSE 1

TEACHING THE COLLEGE COURSE IN COMMUNICATION THEORY

Em Griffin, Wheaton College and Derek R. Lane, University of Kentucky

Thursday, 8:00 a.m. — 10:45 a.m. Lake Erie, Eighth Floor, Chicago Hilton

For teachers of the undergraduate course who want students to understand, compare, and apply specific communication theories.  The seminar will offer a variety of classroom activities, film/video resources, discussion techniques, outside assignments, primary and secondary readings, methods of evaluation, and sample syllabi.  Participants will receive a copy of A First Look at Communication Theory, 5th edition, the Instructor's Manual, plus the updated “Conversations with Communication Theorists” in both video and CD format. Continuing web site support will be offered.
 

SHORT COURSE 3

COMMUNICATION ACROSS THE CURRICULUM: BUILDING, SUSTAINING, AND ASSESSING A QUALITY PROGRAM

Deanna P. Dannels, North Carolina State University, Ann L. Darling, University of Utah and Stephanie D. Tomlinson, Boise State University

Thursday, 8:00 a.m. — 10:45 a.m. Lake Ontario, Eighth Floor, Chicago Hilton

For faculty, administrators, and program directors interested in promoting communication across the curriculum (CXC), this course provides background information on and strategies for designing and implementing programs, seeking internal and external support and funding, creating communication-intensive courses across the curriculum, formulating start-up strategies, generating CXC research agendas, and implementing methods for program assessment.  Participants will learn about various national models of CXC programs and will have the opportunity to work with experienced directors in addressing institution-specific challenges.  Participants who have attended this short course in the past are welcome, and will be provided with specified sessions to address more advanced questions and needs.

SHORT COURSE 4

TEACHING SMALL GROUP COMMUNICATION IN THE COLLEGE CLASSROOM AND THE CORPORATE SETTING

SHORT COURSE 5

TEACHING THE COLLEGE COURSE IN INTERCULTURAL COMMUNICATION

James W. Neuliep, St. Norbert College

Thursday     12:30 p.m. - 3:15 p.m.     Lake Erie, Eighth Floor, Chicago Hilton

This three-hour short course is designed for current and future instructors of the undergraduate course in intercultural communication.  The short course will offer pedagogical strategies for teaching the undergraduate course in intercultural communication in terms of overall course organization, instructional objectives, syllabi construction, lecture preparation and pedagogical strategies, intercultural conversations, self-report instruments, student exercises, use of films, sample overheads, examination construction and evaluation, and the use of ancillary materials (e.g., instructor’s manual, text bank, & student workbook).  All participants of this short course will receive a complimentary copy of James W. Neuliep’s text, Intercultural Communication: A Contextual Approach (2nd Edition, 2003 Houghton-Mifflin) and copies of the Instructor’s Resource Manual and Student Workbook that accompany the text.  Participants will also receive a CD test bank.

SHORT COURSE 6

TEACHING A COURSE OR UNIT ON SEX, LOVE, AND ROMANCE IN THE MASS MEDIA: ANALYSIS AND CRITICISM OF UNREALISTIC PORTRAYALS AND THEIR INFLUENCE

Mary-Lou Galician, Arizona State University

Thursday, 12:30 p.m. - 3:15 p.m.   Lake Huron,  Eighth Floor, Chicago Hilton

This multidisciplinary short course, centered around 12 mass media myths and stereotypes, offers research-based and class-tested content and strategies for teaching in a variety of settings and levels. Examples of unrealistic portrayals (and the rare healthy ones) in movies, TV, magazines, books, and popular music will be presented, as well as a seven-step process for analysis and criticism. Handouts include syllabus, detailed lesson plans, lists of negative and positive media examples, exercises and assignments, and “Dis-illusioning” Worksheets.  Registrants will get a free copy of Mary Lou Galician’s $49.95 textbook, Sex, Love, & Romance in the Mass Media: Analysis & Criticism of Unrealistic Portrayals & Their Influence (Erlbaum, 2004).

SHORT COURSE 7

USING CASE STUDIES AS TEACHING TOOL IN PUBLIC RELATIONS COURSES

William T. Coombs, Eastern Illinois University, and Garry R. Bolan, Towson University

Thursday, 12:30 p.m. — 3:15 p.m. Lake Ontario, Eighth Floor, Chicago Hilton

We have assembled a team with a number of years of teaching experience, involvement in advancing public relations pedagogy, and commitment to research on public relations education.  The course will use the case study method, structuring the presentations of case studies by student groups, creating your own case studies based on current events, using case studies in the Introductory, Campaigns, and Crisis Management course, and reviewing books and resources to help with case studies.  We will also provide a syllabus for an advanced public relations course in case study applications.

SHORT COURSE 8

TEACHING ONLINE PUBLIC SPEAKING: FROM DEVELOPMENT TO DELIVERY

Ellen B. Bremen, Darton College

Thursday, 12:30 p.m. — 3:15 p.m. Lake Michigan, Eighth Floor, Chicago Hilton

This session is designed to teach participants how to transform traditional public speaking curriculum into an online format. Pedagogical strategies will include reframing syllabi, lecture notes, and activities for a distant audience, as well as online evaluation methods for performance-based and written work. A web, CT-based Online Public Speaking course, which won the 2003 National Council of Instructional Administrators first place award in Educational Technology, will be showcased in detail.

FRIDAY

SHORT COURSE 9

BUILDING AND USING AN ONLINE RESOURCE CENTER FOR TEACHING ORGANIZATIONAL COMMUNICATION

Theodore E. Zorn, University of Waikato, George E. Cheney, University of Utah, and Shiv Ganesh, University of Montana

Friday, 8:00 a.m. — 10:45 a.m. Lake Erie, Eighth Floor, Chicago Hilton

The short course will introduce ways to take advantage of the resource center to enrich organizational communication courses. The facilitators will (a) discuss plans for the development of the resource center, (b) describe concrete strategies for using the center (as well as other online and traditional resources) for enriching organizational communication courses, and (c) actively solicit and discuss participants’ suggestions for improving the center.

Participants will each receive a complimentary copy of Organizational Communication in the Age of Globalization: Issues, Reflections, and Practices, (2003, Waveland Press).

SHORT COURSE 10

TEACHING THE COLLEGE COURSE IN THE RHETORIC OF THE 1960s

Mari Boor Tonn, University of Maryland, David Zarefsky, Northwestern    University, and Carol J. Jablonski, University of South Florida

Friday, 8:00 a.m. — 10:45 a.m. Lake Huron, Eighth Floor, Chicago Hilton

This short course will provide public address teachers with materials and guidance in developing a college course treating the rhetoric of the 1960s from a historical-critical perspective.  Workshop leaders will provide participants with sample syllabi, assignments, bibliographies, and mediographies and answer questions such as how to select rhetorical artifacts, how to balance the teaching of rhetoric and history, and what are the various challenges and benefits of including such a course in the public address curriculum.

SHORT COURSE 11

TEACHING COMMUNICATION COURSES WITH FEATURE FILMS

Ronald B. Adler, Santa Barbara City College, Russell F. Proctor, Northern Kentucky University

Friday, 8:00 a.m. — 9:30 a.m. Lake Ontario, Eighth Floor, Chicago Hilton

This short course will provide strategies, rationale, and examples for using feature films to illustrate concepts and theories in a variety of communication courses (e.g., Interpersonal, Small Group, Intercultural, Persuasion, Theories).  Presentations, video clips, and discussions will demonstrate how feature films can be used in class sessions, assignments, and campus media centers.  Recipients will receive handouts and a copy of the book Communication in Film III: Teaching Communication Courses.

SHORT COURSE 12

PUTTING ORGANIZATIONAL CULTURE TO WORK: TEACHING THE COLLEGE COURSE IN ORGANIZATIONAL CULTURE

Gerald W. Driskill, University of Arkansas, Little Rock and Angela L. Brenton, University of Arkansas, Little Rock

Friday, 8:00 a.m. — 9:45 a.m. Lake Michigan, Eighth Floor, Chicago Hilton

This short course will provide participants with hands on experience in a unique approach to teaching an organizational culture course.  Participant exercises will include story analysis, textual analysis and interviewing.  The instructors of this short course will be presenting this information based on a recently completed workbook project with Sage Publications.

SHORT COURSE 13

TEACHING THE COLLEGE COURSE IN MEDIATION

Suzanne McCorkle, Boise State University and Melanie J. Reese, Boise State University

Friday, 2:00 p.m. — 4:45 p.m. Lake Erie, Eighth Floor, Chicago Hilton

This short course discusses the options instructors have in theoretical perspectives of mediation, overviews the skills of basic mediation, presents a balanced mediation model for basic instruction, and argues for a case-based approach.  Additionally, the session will present a syllabus for basic mediation based on Mediation Theory and Practice (2005) by McCorkle and Reese.  The information in the short course also is useful for participants who teach a mediation unit within another course, such as Interpersonal Conflict.

SHORT COURSE 14

TEACHING DIFFERENCE MATTERS

Brenda J. Allen, University of Colorado, Denver

Friday, 2:00 p.m. — 4:45 p.m. Lake Huron, Eighth Floor, Chicago Hilton

This course will explore several matters related to developing and teaching difference/diversity courses for undergraduates.  Instruction areas include communication and diversity, organizational communication, intercultural communication, mass media, and small group communication.  Topics to be addressed include challenges to teaching diversity, developing learning objectives, resources for teaching diversity, teacher identity, and classroom dynamics.  Participants will receive a complimentary copy of  Brenda J. Allen's book, Difference Matters:  Communicating Social Identity (2004, Waveland Press).

SHORT COURSE 15

USING ALUMNI SURVEYS FOR ASSESSMENT

Sherry L. Wien, Monmouth University, Shannon K. Hokanson, Rutgers University, Mark Higgins, Monmouth University, David R. Neumann, Rochester Institute of Technology, Steven A. Rollman, James Madison University, Thomas G. Endres, University of Northern Colorado, Lynn O. Cooper, Wheaton College, Ronald M. Sandwina, IUPUI, E. Sam Cox, Central Missouri State University, Julie W. Morgan, Eastern University, Rasha A. Abdulla, American University in Cairo, Nanette Johnson-Curiskis, Minnesota State University, Mankato, and Marie Garland, Ithaca College

Friday, 2:00 p.m. — 4:45 p.m. Lake Ontario, Eighth Floor, Chicago Hilton

This short course provides examples of how communication departments are using alumni surveys for assessment purposes.  Specifically, instructors will discuss methods for conducting alumni surveys and how the results are incorporated into assessment plans. Topics include telephone pilot surveys, creating an alumni day, lessons learned from alumni assessment, using surveys for curriculum change, survey of alumni employers, and incorporating alumni involvement in department activities. Participants will receive samples of alumni surveys and are encouraged to ask questions and share what is being done at their institutions.

SHORT COURSE 16

MOVING FORWARD/LOOKING BACK: INCORPORATING RHETORICAL THEORY INTO PUBLIC RELATIONS COURSES

Rachel L. Holloway, Virginia Tech University, and Theresa A. Russell-Loretz, Millersville University

Friday, 2:00 p.m. — 4:45p.m. Lake Michigan, Eighth Floor, Chicago Hilton

This short course would serve faculty coming to public relations courses from either perspective:  those who know and understand rhetorical principles but are uncertain about how to translate those concepts into a public relations course, and those who know public relations but are less conversant with rhetorical principles.  Rhetorical studies is one of the foundational areas of the field and influences many areas of scholarship in the communication discipline.  The recognition of the role of rhetoric in public relations teaching and scholarship is a relatively recent and growing area of interest.

SATURDAY

SHORT COURSE 17

BACK TO THE FUTURE: AN EXPLORATION OF PUBLIC COMMUNICATION PEDAGOGY, PAST AND PRESENT, WITH INVENTIVE APPLICATIONS FOR THE FUTURE

Nicholas F. Burnett, California State University, Sacramento; Anthony Fleury, Washington & Jefferson College; Jason B. Munsell, Columbia College; Mark A.E. Williams, California State University, Sacramento; Niki L. Young, California State University, Stanislaus.

Saturday, 8:00 a.m. — 10:45 a.m. Lake Erie, Eighth Floor, Chicago Hilton

This short course takes the convention theme, Moving Forward/Looking Back, as a starting place for reinvigorating the public communication course. Together we will explore how mimesis, imitation, and poetic inform current pedagogy, and discuss modern day applications we can use in our public communication classes.  Participants will learn how satire and mimicry can be used to confront social issues, how the mathematical model of communication can be used as a resource for rhetorical invention and performance, how thinking musically can expand our view of argument, and how poetic can be implemented into business and professional communication.  Anyone interested in exploring new applications of theory and discovering creative teaching strategies and faculty who teach (or will teach) courses in public communication, business and professional communication, argumentation and persuasion is encouraged to attend.

SHORT COURSE 18

TEACHING THE COLLEGE COURSE IN INTERPERSONAL COMMUNICATION

Tricia S. Jones, Temple University, Martin S. Remland, West Chester University, Rebecca Sanford, Temple University

Saturday, 8:00 a.m. — 10:45 a.m. Lake Huron, Eighth Floor, Chicago Hilton

This short course focuses on a life-span approach to the undergraduate course in interpersonal communication, highlighting the special communication challenges facing children, adolescents and young adults, middle adults, and adults in their elder years.  The course also focuses on relational communication from a dialectical perspective, and incorporates the latest research and theory on the often-overlooked role of emotion in interpersonal communication.

SHORT COURSE 19

TEACHING RHETORICAL CRITICISM AND THEORY AT THE INTRODUCTORY LEVEL

Dann L. Pierce, University of Portland

Saturday, 8:00 a.m. — 10:45 a.m. Lake Ontario, Eighth Floor, Chicago Hilton

This short course is designed for faculty members who are teaching, or developing, a first or second-year course in Introduction to Rhetorical Criticism and Theory.  The course utilizes instructional material developed with the text Rhetorical Criticism and Theory in Practice (McGraw Hill 2003).  Participants will cover strategies and materials designed to make an introduction course in Rhetorical Criticism and Theory accessible to younger college and university students.

SHORT COURSE 20

CONQUER SPEECH ANXIETY: DESIGN A MODULE OR WORKSHOP THAT WORKS

Karen Kangas Dwyer, University of Nebraska, Omaha

Saturday, 8:00 a.m. — 10:45 a.m. Lake Michigan, Eighth Floor, Chicago Hilton

For instructors and consultants who are interested in teaching or helping anyone overcome anxiety and nervousness about public speaking. This short course presents the new Multidimensional Model (Dwyer, 2000, 2005) for finding anxiety sources and then demonstrates how to design a unit/module to teach six interventions targeted to the different sources.  This creative model can fit into a basic communication course or workshop and is designed to help those who experience excessive public speaking anxiety.  The course will be presented via interactive lecture, discussion, fun simulations, and practice. Handbook, assignments, and instructional materials will be provided.

SHORT COURSE 21

TEACHING THE INTRODUCTORY COMMUNICATION THEORY COURSE

Richard West, University of Southern Maine, and Lynn H. Turner, Marquette University

Saturday, 2:00 p.m. — 4:45 p.m. Conference Room 5-I, Fifth Floor, Chicago Hilton

This course is for teachers who have little or no experience in teaching the introductory course in communication theory and are now called upon to teach it, or wish to do so in the near future.  The course will provide successful examples of teaching methods, activities, case studies, discussion starters, and media (print/non-print) resources for the classroom.  Innovative assessment strategies will be presented.  Ways to establish a web site for the course will also be provided.  Particular emphasis will be given to how instructors can demystify communication theory and help students apply it to their lives. Participants will receive a copy of Introducing Communication Theory: Analysis and Application, 2nd edition.

SHORT COURSE 22

LOOKING BACK AT SUCCESSFUL FORENSICS TOURNAMENT OPERATIONS TO MOVE FORWARD WITH MORE COMPETITION OPPORTUNITIES

Todd A. Allen, Geneva College; Mark Hickman, West Chester University; Carl T. Hyden, Morgan State University; Helen R. Karchner, Ursinus College; James H. O'Donnell, Marietta College; Mabry M. O'Donnell, Marietta College; Jeffrey H. Pierson, Bridgewater College; Harry C. Strine III, Bloomsburg University

SHORT COURSE 23

TEACHING THE COLLEGE COURSE IN COMPUTER-MEDIATED COMMUNICATION

Andrew F. Wood, San Jose State University, Matthew J. Smith, Wittenberg University

Saturday, 2:00 p.m. — 4:45 p.m. Lake Huron, Eighth Floor, Chicago Hilton

Computer-mediated communication focuses on the study of how human beings use new technologies, such as the Internet, to interact with one another.  This short course prepares instructors to teach this subject by incorporating both the latest interpretive/critical and social scientific research to promote classroom exploration of issues such as the construction of online identity, the development of online relationships, and a host of political and social uses associated with these technologies.  This course stresses the need to balance instruction in the mechanics of technology use (e.g., web site construction) with discussion of the social implications of them.

SHORT COURSE 24

DIRECTING THE COMMUNICATION INTERNSHIP PROGRAM

Karen M. Roloff, DePaul University, Bonnie L. Clark, St Petersburg College-Clearwater

SHORT COURSE 25

TEACHING THE PERSUASION, COMPLIANCE GAINING, AND/OR SOCIAL INFLUENCE COURSE AT THE UNIVERSITY LEVEL

John S. Seiter, Utah State University, and Robert H. Gass, California State University Fullerton.

Saturday, 2:00 p.m. — 4:45 p.m. Lake Michigan, Eighth Floor, Chicago Hilton

This course is designed for instructors teaching or developing courses in persuasion, compliance-gaining, and/or social influence. The course covers instructional units, lecture materials, and readings, in addition to exercises and assignments designed to help students make sense of their learning experience. A packet of teaching materials will be distributed.

SHORT COURSE 26

TEACHING THE COLLEGE COURSE IN CMC: ONLINE SOCIAL INTERACTION IN INTERNATIONAL AND INTERCULTURAL CONTEXTS

Laura Lengel, Bowling Green State University; Crispin Thurlow, University of Washington; Noemi Marin, Florida Atlantic University

Saturday, 8:00 a.m. — 10:45 a.m. Boulevard C, Second Floor, Chicago Hilton

This short course will be an intense focus on how we engage in social interaction on the Internet and communicate through computer mediated communication (CMC) in international and intercultural contexts.  Each short course participant will receive a complementary copy of the panelists’ new book, Computer Mediated Communication: Social Interaction on the Internet (Sage, 2004).  Collectively, the panelists have researched and taught CMC in Austria, Bulgaria, China, England, Finland, France, Mongolia, Morocco, Norway, Romania, Tunisia, and Turkey.

SHORT COURSE 27

TEACHING LANGUAGE. LANGUAGE USE, LANGUAGE THEORY, AND PERFORMANCE SKILLS IN THE PUBLIC SPEAKING CLASSROOM

Nancy Hoar, Western New England College; Dina Dahbany-Miraglia, Queensborough  Community College, The City University of New York; Joseph Dailey, Carroll College.

Saturday, 2:00 p.m. to 4:45 pm. Conference Room 5G, Chicago Hilton

Perhaps the most neglected aspect of Public Speaking courses is sensitizing students to the many language styles available to them as speakers.  To prepare students we should consider reworking our teaching to emphasize the many different kinds of audiences professional speakers encounter.  This  course will present a series of instructional techniques designed to train students to present speeches professionally. The techniques originated and were refined in the classrooms of the three presenters during the past 20 years.  As the title indicates, emphasis will be placed on language use and styles, presentation techniques, and applicable linguistic areas, such as the Ethnography of Speaking, Phonology, Vocabulary and Linguistic theories.